Wednesday, March 29, 2023

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Canon takes one other stab on the mirrorless market

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Digital camera large Canon has had a powerful SLR digicam lineup for the reason that mid-’70s and has made a profitable transition from film-based SLR cameras to the digital realm. The corporate has been much less profitable within the mirrorless house however not too long ago picked up the gross sales numbers. The corporate claims that it took the highest spot for market share for mirrorless cameras in Q1 this yr. It simply launched two new cameras — each with APS-C imaging sensors — that the corporate hopes will solidify its place available in the market.

The R10 packs 24 million pixels into its massive APS-C sized imaging sensor, whereas the R7 ups that quantity to 32 million. Each cameras can shoot at a powerful 15 frames per second working on the mechanical shutters and embrace optical imaging stabilization into its diminutive our bodies. The R7 can shoot 4K video at as much as 60 frames per second, whereas each cameras can shoot at 30p and 24p as properly. Capturing with digital shutter solely, the R7 can shoot 30 frames per second value of stills — very spectacular certainly. It opens up quite a lot of new workflows that make it attainable to seize each essential second.

EOS R7 and EOS R10 present enhanced video capabilities and equipment, corresponding to the brand new multifunction shoe with EOS R7, whereas nonetheless sustaining ease of use. With a sturdy mirrorless system at their core, these cameras present customers with a strong telephoto attain by each nonetheless pictures and video, by advantage of the 1.6x crop issue that comes with APS-C sensor cameras.

Alongside the digicam our bodies, Canon is releasing a few new RF-S lenses. With names that actually roll off the tongue (the RF-S18-45mm F4.5-6.3 IS STM and RF-S18-150mm F3.5-6.3 IS STM), these would be the commonplace zoom lenses for the EOS R7 and EOS R10 cameras. The RF-S 18-45mm gives an 18-45 mm focal size, however customers will expertise a subject of view equal to 29-72 mm lens protection on a full-frame digicam. The RF-S18-150mm lens is a longer-range commonplace zoom, equal to 29-240 mm lens protection on a full body. Whereas preferrred for the brand new EOS R10 and EOS R7 APS-C sized sensor our bodies, these lenses can be utilized for any R-series digicam.

​​​​​​​The Canon EOS R10 digicam physique might be accessible for $979, and the Canon EOS R7 digicam physique might be accessible for $1,499. The lenses are $499 for the 18-150 mm and $299 for the 18-45 mm. All merchandise might be accessible in late 2022.

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